Ecommerce Software (SaaS) Blog Content & Strategy
At Loop, I have been able to take a serious deep dive into the world of ecommerce & Shopify. The ecom space is buzzing and there are no shortage of keywords to target. The goal at Loop is to become the “Hubspot of Ecomerce” by targeting keywords across post-purchase, Shopify, and everything ecommerce.
Loop has created an amazing software solution where online stores can fully automate their returns management. To get the word out, I’ve created a content strategy that includes blog articles, case studies, landing pages, marketing copy, sales enablement pieces, and partnership content.
- Increased unique pageviews by 240% from Q2 to Q3.
- Wrote four #1 articles (ranking for highest value target keywords).
- Devised a content strategy aimed at hitting SEO, sales enablement, demo conversion, and partnership goals all at once.
Sample SEO results
Sample Blog Articles