
HELLO


👋 I'm Ryan
Working creatively has always been a huge part of my life. I got started young – when my mom gave me ‘Mario Paint’ for my birthday in 1992. From humble 16-bit origins, content creation has risen to become one of my biggest assets.
✍ Here’s what I specialize in creating:
• Writing: Blog, SEO, Email, Ad Copy, Web Copy, B2B
• Social: Post Writing, Images, Graphics
• Design: Web, Print, Brand, Blog
• Audio: Podcasts, Music, Voiceover
Creating content is fun, but I’m also thirsty for clicks. That means I’m often putting on my digital marketing hat. Sure, I have a marketing degree. But staying current with the latest trends & tools has proven far more valuable.
📈 My core marketing skills:
• Digital/Content/Email Marketing
• Lead Generation + List Building
• Social Strategy/Planning/Automation
• SEO + Analytics + Keywords Research
• WordPress + Front-end Design + Blogging
In addition to my full-time positions, I’ve also worked with a number of freelance clients, including brands like Vogue, Hennessy, L’Occitane, Kumon, & dozens more.
Thanks for stopping by ʕ•ᴥ•ʔ
PORTFOLIO
Recent Projects
EMAIL DRIP CAMPAIGN
Laurex Advisors
Real Estate
EMAIL CAMPAIGNS
Cruise Connections
Travel Industry
ONLINE CONTESTS
Cruise Connections
Travel Industry
EMAIL DESIGN
Cruise Connections
Travel Industry
EDUCATION BLOG
Kumon Canada
Education
BRAND ADVERTISING
Kumon Canada
Education
TRADE CONFERENCE
Richway Tech
Advertising
AGENCY BLOG
Richway Tech
Advertising
Print Design Highlights
Graphic Design Highlights
WORK HISTORY
WORK HISTORY
2020
CONTENT TEAM LEAD
Strategy 11 (Formidable Forms)
Utah, USA (Remote) / Jan 2020 – Present
Full-time – Software Industry
CORE RESPONSIBILITIES
• Content Marketing
SEO Content Writing, Keyword Research, Content Planning, Analytics
• Email Content Creation
Copy & Design for Email, Web copy, Social Media Copy, & Landing Page Copy
• Digital Marketing
Email Automation, Email Drip Campaigns, Lead Nurturing
HIGHLIGHTED ACHIEVEMENTS
➜ Got FormidableForms.com Google rank to top 5
➜ Written 90,000 in 1 year (and counting!)
➜ 80% of my articles land in the top 5 of search results
➜ Research & planned content to grow company 65% in 1 year
MAJOR PROJECTS
• SEO content calendar planning
• Email copy & design for monthly newsletters
• Black Friday Sale Campaign (Email, Social, Blog)
• Refund survey + win-back email automation
SOFTWARE STACK
2019
MARKETING TEAM LEAD
Cruise Connections
Vancouver, CA / Sep 2018 – Nov 2019
Full-time – Travel Industry
CORE RESPONSIBILITIES
• Digital Marketing
Email, Lead Gen, Social, Content, Events
• Branded Content Creation
Copy & Design for Email, Web, Social, Print
• Marketing Automation
List Building, Email Drip, Lead Nurturing
• Social Media Management
FB: + 2000 Fans / Twitter: + 1200 Followers
HIGHLIGHTED ACHIEVEMENTS
➜ Digitally generated 45+ million
➜ Grew email list +8000 subscribers
➜ Increased leads by 250%
➜ Ran events generating 10+ million
MAJOR PROJECTS
• Audience Growth Plan
• Weekly Travel Email Campaigns
• Alaskan Cruise Giveaway (Contest)
• Events (Copy, PowerPoint, Print)
SOFTWARE STACK
2017
MARKETING & CONTENT SPECIALIST
Kumon Canada
Vancouver, CA / Jan 2017 – Jan 2018
Full-time – Education Industry
CORE RESPONSIBILITIES
• Digital Marketing
Content, Social Media, Blogging, SEO
• Branded Content Creation
Blog Articles, Print Materials, Print/Digital Ads
• Marketing Development
Kumon Canada & Franchisees
• Social Media Management
Pinterest: + 1500 followers
HIGHLIGHTED ACHIEVEMENTS
➜ Web conversions up 500%
➜ Grew new customers 8%
➜ Web traffic up 200%
➜ Web Engagement up 300+%
MAJOR PROJECTS
• Franchise Digital Marketing
• Kumon Canada Blog
• Instructor Training E-Learning
• Blog SEO Audit (Keywords, SEO Copy)
• New Year, New Adventure (Campaign)
SOFTWARE STACK
2016
MARKETING MANAGER
Richway New Media Technology
Vancouver, CA / Mar 2016 – Jan 2017
Full-time – Advertising Agency
CORE RESPONSIBILITIES
• Digital Marketing
Content, Social Media, Blogging, SEO, Event
• Branded Content Creation
Blog Articles, Print Design, Print/Digital Ads, PR
HIGHLIGHTED ACHIEVEMENTS
➜ PR efforts placed 10+ articles
➜ Promoted 1000+ attendee event
MAJOR PROJECTS
• 2016 China Canada Trade Conference
• Richway Tech Blog
SOFTWARE STACK
2009
PROJECT MANAGER & B2B SPECIALIST
EIE Institute
Taipei, TW / Sep 2009 – Feb 2016
Full-time – Business Consultancy
CORE RESPONSIBILITIES
• Project Management
Planning, Scope, Budget, Execution
• Content Creation
B2B, Web, Email, Training, PowerPoint
• Marketing
Email, Sales, Strategy, Content
HIGHLIGHTED ACHIEVEMENTS
➜ 75% sales close rate
➜ 95% project satisfaction rating
➜ Created & executed dozens of events
HIGHLIGHTED PROJECTS
2008
LEAD DESIGNER
Source One Capital Corp
Vancouver, CA / Aug 2008 – Aug 2009
Full-time – Investor Relations
CORE RESPONSIBILITIES
• Content Creation
B2B, Print, Financial Reports, Adverts
• Design & Marketing
Photoshop, InDesign, Email
HIGHLIGHTED ACHIEVEMENTS
➜ Dozens of print ads created
➜ Developed Company Brand Identity
SOFTWARE STACK
2007
CUSTOMER SUCCESS SPECIALIST
The Internet Marketing Center
Vancouver, CA / Jun 2007 – Jul 2008
Full-time – Digital Marketing Agency
CORE RESPONSIBILITIES
• Customer Success
Retention, Sales, Analytics
• Digital Marketing
Email, Sales Support, Event
HIGHLIGHTED ACHIEVEMENTS
➜ Created sales retention system
➜ Digital Marketing Training
Email, PPC, SEO, Linking, Digital Ads, Content, Blogging, Copywriting
CERTIFICATION
EDUCATION & SKILLS
Writing
- Web Copy
- Blog Articles
- Marketing Copy
Graphic Design
- Print Design
- Infographics
- Web Graphics
Social Media
- Photography
- Profile Design
- Social Content
Music/Audio
- Audio Editing
- Music Production
- Podcast Production
Digital
- Email Marketing
- Digital Advertising
- Content Marketing
Social
- Social Planning
- Social Optimization
- Social Strategy
Automation
- List Building
- Email Automation
- Social Automation
Web Related
- HTML/CSS/WordPress
- SEO/Keywords
- CMS/CRM